One of the biggest concerns businesses face is maintaining their customer base. Yes, it is always important to look toward the future and attract new customers, but it is equally as important to hang on to the customers you have. If your customer loyalty isn't where you'd like it to be, what is going wrong? Oddly enough it may be that you are using the wrong janitorial companies.
According to Retail News Insider, about 93% of customers that left for a competing business report that they would give the original business a second chance if the store “cleaned up”. Store cleanliness and appearance rank right up there with focused customer care.
Janitorial companies can be the hidden partner that you need to improve how your store looks and how consumers feel about the cleanliness level of your brand. Making the right impression with your customers will keep them coming back.
Right behind poor customer service, consumers most frequently complain about a store being untidy, the bathrooms being dirty, and questionable sanitation practices. Customers want to go into a space that they feel confident has been cleaned professionally. This is true whether you have a retail store, an office, or you own a gas station. Janitorial companies can be a tremendous asset to your business by keeping your store, office, gas station, medical office, and other business locations clean.
The COVID-19 pandemic has changed how people move through life. Cleanliness is no longer just about how things look. Your customers want to feel “safe” in your space. They want to know that your business takes their health seriously and that your business takes the necessary steps to ensure things are being cleaned properly.
If you are losing customers and you cannot quite figure out why, look around your business and ask yourself “does this place look clean?”. If you answer anything other than “yes”, it could very well be time to switch janitorial companies and clean up your business.
A clean workspace speaks volumes about your business. It tells your customers that your business is well-organized, takes their good health seriously, and can meet all their needs. Make the right impression with a clean space and your customers will continue to remain loyal. Call us to get started with our services today!
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